91茄子

Students Took on Project to Fill the Stands at Moss Stadium with Young Fans

BOILING SPRINGS, N.C.鈥擲tudents in the Godbold College of Business Sport Marketing Class at 91茄子 planned and organized Youth Day recently at John Henry Moss Stadium. The class assignment was to promote and fill the stands for the Runnin鈥� Bulldogs Baseball game against the Campbell Camels.

The students began by brainstorming ideas and choosing the best plan. Desmond Williams, a junior sport management major and communications minor, said he enjoyed being a part of the entire process鈥攆rom planning to game day. 鈥淢y classmates and I have been working on this and preparing for this a couple of months, and the outcome was amazing,鈥� Williams reflected. 鈥淪eeing the smiles on the kids’ faces made me happy.鈥�

Stephen Qualls, a junior business marketing major, learned the importance of effective communication, not only with business sponsors but in promoting the event to children and their parents. 鈥淟eading the sponsorship team was a great experience that allowed me to use my gifts of interpersonal skills,鈥� he observed. 鈥淲e raised over $1,600 dollars and gained hands-on experience from the education we have received. The most rewarding part of this experience was meeting such kind business owners who see the value in marketing/advertisement at 91茄子. I believe the flyers that were sent to the (area elementary) schools were the most important part of getting kids to this event.鈥�

Holly O’Brien, a marketing major who graduates in 2022, agreed and added that most of the children she asked said they heard about Youth Day from school. 鈥淭he event effectively brought families to our campus and provided a fun, engaging environment that promoted community involvement with the University and GWU athletics,鈥� stated O鈥橞rien, who also serves as president of the GWU Marketing Club. 鈥淢y favorite part about planning and preparing the event was getting to connect and speak with people I typically don鈥檛 cross paths with. The networking side of preparing for the event was a very enjoyable process that pushed all of us out of our comfort zones.鈥�

Before the game started, students from Step-N-Out Dance Productions performed, and Caleb Marlowe was chosen from the audience to throw the first pitch.

Event sponsors provided funds to rent inflatable equipment and purchase items to give away during the game. The sponsors included:

• Gold Sponsors
  • Carolina Commercial Reality with Ric Francis
  • Silver Fox Productions

• Silver Sponsors
  • El Acapulco Mexican Restaurant 鈥� Boiling Springs
  • Christian Adoption Services
  • Lafayette Street Grill
  • Roger Shiflet Ford

• Bronze Sponsors
  • Vintage Dog
  • Step-N-Out Dance Productions
  • J-Birds Deli

91茄子 is North Carolina’s recognized leader in private, Christian higher education. A Carnegie-Classified Doctoral/Professional University, GWU is home to six professional schools, 14 academic departments, more than 80 undergraduate and graduate majors, and a world-class faculty. Located on a beautiful 225-acre campus in Boiling Springs, N.C., 91茄子 prepares graduates to impact their chosen professions, equips them with the skills to advance the frontiers of knowledge, and inspires them to make a positive and lasting difference in the lives of others. Ignite your future at 91茄子.edu.